Senada Adzem, Director of Luxury Sales at Douglas Elliman, is the powerhouse agent representing the most discerning clientele and luxury properties in South Florida and New York. Since 2006, Ms. Adzem has sold $200 Million of real estate. Her professional success and expertise have been recognized by Wall Street Journal, Haute Living, The Real Deal, New York Post, Sun Sentinel, South Florida Business Journal, Miami Herald, and many other leading publications.
As Ms. Adzem’s reputation for providing superior service has rapidly grown, so has the scope of her territory. Today, Adzem works with some of the most affluent and distinctive homes from New York to South Florida and is a trusted advisor to the biggest names in international business, entertainment and diplomacy.
Known for breaking records in Florida, Adzem made the single largest condominium sale at the St Regis Bal Harbour in July of 2012: $24.6 Million. In July 2011, Senada broke the record in Palm Beach County, setting the highest price per square foot for a condominium property: $1,500 psf or $10.4 Million for a raw penthouse at One Thousand Ocean in Boca Raton. The year prior, Senada made the largest condominium sale in Palm Beach County for 2010 at $12 million.
Prior to Douglas Elliman, Adzem spent five successful years with Corcoran Sunshine Marketing Group and The Corcoran Group. She is the former Vice President of Trump International, and creative force behind marketing Donald J. Trump’s condominium developments.
She has an MBA in Real Estate Development and a BA (Honors) in International Business and Political Science. When handling real estate needs for her discerning clients, Adzem is dedicated to providing professionalism, knowledge and inherent business sense. Coupled with her exceptional consultative sales style and strong negotiation skills, she quickly becomes a close ally to the buyer or seller looking for a seamless, rewarding real estate experience. She consistently delivers profit gains for her clients within highly competitive U.S. real estate investment markets.
Adzem is a member of the National Association of Realtors, Palm Beach Board of Realtors and RAPB. She started her career as the Liaison at the United National Protection Force (UNPROFOR) in Sarajevo, Bosnia-Herzegovina (1992-1996). In 1999, after obtaining her BA in International Business, she worked with the Frankel Group, a strategy consulting and venture capital firm based in New York. At TFC, Adzem advised Fortune 500 clients on corporate strategic initiatives with focus on business development and marketing strategies.
Adzem lives her life by the mantra “Doing Well by Doing Good” and is an avid supporter of causes that work to empower children including the Florence Fuller Child Development Centers. She is the recipient of the 2008 Award for Outstanding Leadership by the Cystic Fibrosis Foundation.